AN INTRO TO:
TRANSCREATION
At Kreate Transcreation, we believe transcreation is necessary to clarify your message and brand intention, as merely translating it word by word, from one language to another, will not suffice.
Our transcreation service brings elegant, meaningful, and coherent translation of the emotion and brand intention behind an ad.
Helmed by a former advertising suit and armed with native transcreators from advertising and marketing field, the
transcreation studio in Singapore aims to eradicate awkwardly-translated ads for audience in Asia and beyond.
Language capabilities:
English, Bahasa Indonesia, Thai, Tagalog, Vietnamese, Khmer, Mandarin, Bahasa Melayu, Tamil, Korean, Traditional Mandarin (TW/HK), Cantonese, Japanese (in partnership with Yajicco), Bengali, Hindi, Urdu, French, Spanish, German, Arabic.
YOUR TRANSCREATION PARTNER
We are your trusted sidekick when you need to look good for that pitch you work really hard for.
In fact, you probably just finished perfecting the pitch deck at 2AM this morning.
We are the one you’d want to turn to when you need a new hashtag during an unprecedented time.
Like how we created #PakaiMaskerNoProblem during the pandemic.
We understand changes are the only constant in advertising.
That’s why flexibility is one of our biggest traits.
We can foresee the questions you may get about our transcreation work.
Then, we put the answers in our transcreation’s rationale.
Have a demanding project that needs to be done “yesterday”?
We’re fast and deliver fabulous quality. At all times.
Yes, we are probably not the cheapest in the market.
But we’re like that tailored power-suit you wear to an important meeting when you need to show up and win the day.
We care about your brand the same way you care about them,
because we are your transcreation partner.
OUR CLIENTS SAY...
Overall Experience
“It is great working with Kreate Transcreation as they understand the fast-paced advertising industry. They are flexible and willing to find solutions together with agency suits, which makes it a very collaborative effort and we feel greatly supported. Thankful to Kreate for being such a great partner to work with!”
Turnaround Time
“Love how the team manages our requirements promptly. It has been a great collaboration thus far!”
Quality of Work
“Kreate is a team of professionals who really understands the advertising industry and the support that agencies need. The team has always delivered brilliantly and I highly recommend Kreate to all businesses who wish to connect effectively with their local markets.”
Service Quality
"The entire Kreate Transcreation team has been an absolute delight to work with. They understand the brief, ask the right questions, and most importantly, deliver more than what is asked of them. They are very collaborative and provides their own POV on the work, which we appreciate greatly working on multiple markets."
Value for Money
“Kreate Transcreation is affordable and able to work with fast turnaround.”
OUR SERVICES
From pre-production to post-production, we are keeping our service quality top-notch.
Transcreation
Our transcreation service provides a coherent, natural, and culturally appropriate copy for your ad.
We keep in mind your ad objective, placement, duration, and target audience, to name a few.
It also comes with English Back Translation, rationale, and up to 2 rounds of revisions.
VO Guide Read
Need a guide read for your offline cut? We can record a transcreated script with our own device for you to use it.
Great for timing purpose before the actual recording or shoot.
Recording Supervision
Offering our POV as a native in the local language, we supervise your recording session, brief your VO artist to achieve the correct tonality, and ensures that all words are pronounced clearly and correctly.
Service is also available for shoot session. Supervision is done remotely.
#TEAMKREATE
WENDY KARTIKASARI
Transcreation Lead
wendy@kreatetranscreation.com
Wendy is no stranger to the advertising and branding industry. Starting out as an advertising suit, her love in writing, chatting with clients, learning to differentiate good copy from the cringy ones, and her strong understanding in brand tone and manner, become a strong foundation in her work as a transcreator.
In her stint at ad agencies such as Cheil Worldwide and Wunderman Thompson, Wendy has worked with various international brands such as Samsung, Changi Airport Group, FrieslandCampina, Unilever, and many others, in her capacity as a suit and transcreator.
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